Landing page design
CHALLENGE
Provide a platform for parents to get information about their kid’s school meals anytime, anywhere, so that they will have a better understanding of their kid’s nutrition balance and know how to prepare their dinner after school.
MY ROLE
As the UX designer on the team, I contributed to user interviews, ideation, user flows, wireframes, high-fi prototyping, and UI design. I also contributed to the demo animation and gamification for foresight thinking.
DURATION
3 Weeks
TEAM
Phyllis Liu, Silin He, Jiaqi Li, Nuoran Chen, Siyang Ye, Yijia Luo
TOOLS
Figma
MISSION
Build community through consumption, curation, and collaboration. So user feels connected, motivated and delighted. (Rewrite!)
GOALS
Car owners feel more belonged to stories.
Dealers feel stories are more useful and engaging.
LANDING PAGE
DESIGN PROCESS
Wireframe 1
Wireframe 2
Solution 1
FINAL SOLUTION & RESPONSIVE WEB DESIGN
DEALER PORTAL & MARKETPLACE